Athleisure Wear: A Major Women’s Fashion Trend

Article By Kim England Years ago, before the word “athleisure” was added to the dictionary, the look was very much about staying chic and comfortable on your way to and from the gym or studio and, perhaps, even to run an errand or have brunch. The labels being worn were usually those of an athletic apparel company and so the pieces were easily identifiable by the requisite swoosh, puma or Lululemon symbol. These days, it seems that every major retailer is trying to jump on what was once thought to be a passing trend, but is now increasingly understood as a radical shift in how we approach our clothes. The addition of spandex to many garments means that they not only feel good, you look good as well. That, coupled with its durability, means that athleisure-inspired items hold their shape